A Brief
Introduction
Introduction
The Birth
Maximedia Global Communications Ltd officially commenced operations in April, 2011 as a media independent specializing in media strategy development, planning and buying.
Our Service
Our service delivery is anchored on strategic tripod of ingenuity, integrity and immersion. Our unrivaled understanding of the Nigerian market, the consumer and client's businesses are supported by globally acclaimed proprietary tools.
Professionalism
Agency and staff are certified by Advertising Regulatory Council of Nigeria (ARCON), Media Independent Practitioners Association of Nigeria (MIPAN) and affiliates of Pan African Media Research Organisation (PAMRO).
Our Clientele
Our
Mission
Mission
- To always create value for our Client
- To continually run a profitable organization whilst ensuring our staff stay happy
- To earn our suppliers trust and love
Our
Vision
Vision
- To be the most innovative and professional media agency using our deep market insight to offer the best media management services in Nigeria and West Africa.
Our 6 Commandments
Know what to say, to whom to say it, when to say it and how to say it.
Seek first to understand. We ensure we understand the brand and its target market before proffering any solutions.
Treat not thy consumer as a mere statistic; she is human, with feelings, expectations, needs and aspirations.
In all things, be diligent; brilliant ideas must be matched with brilliant and diligent execution.
Punctuality is virtue; a great idea delivered late is not of much use.
Always measure: Every project has objectives. We constantly track to ensure that all activities deliver on the ultimate objectives and goals.
Our Offerings
Strategic Media Planning
We leverage qualitative & quantitative consumer data to develop strategies and plans that connect brands with the right audience, at the right time, the right place and, within appropriate budget.
We deploy modern media planning tools and database.
We deploy modern media planning tools and database.
Value-Yielding Media Buy & Negotiation
We develop exceptional media buying strategies that deliver cost efficiency for campaign media mix.
We strive to deliver optimal returns for clients' investments.
We obtain gratis placements such as: spots, interviews, news mention, OAP hypes and online with quantities relative to client media investment
We strive to deliver optimal returns for clients' investments.
We obtain gratis placements such as: spots, interviews, news mention, OAP hypes and online with quantities relative to client media investment
Compliance & Monitoring Management
We consistently follow up with media partners to deliver maximum compliance for campaigns.
We ensure timely submission of monthly compliance reports and post campaign reports to clients.
Monitoring is vital to compliance and control hence our acquisition of bespoke monitoring device, M-Tracker.
We ensure timely submission of monthly compliance reports and post campaign reports to clients.
Monitoring is vital to compliance and control hence our acquisition of bespoke monitoring device, M-Tracker.
Media Academy
This is our new knowledge sharing and development program for our clients and employees.
With our collective team pedigree from leading media agencies, we have developed a curriculum that significantly covers: media fundamentals and processes, media investment planning, negotiations and budgeting, competitive activities reporting and media data analytics.
With our collective team pedigree from leading media agencies, we have developed a curriculum that significantly covers: media fundamentals and processes, media investment planning, negotiations and budgeting, competitive activities reporting and media data analytics.
Our Team
Femi Adefowokan
Managing DirectorFemi has a reputation as a tough negotiator who delivers unparalleled value to his clients on media transactions. Widely respected for his integrity, Femi is a seasoned media strategist and buyer who brings his vast experience to bear in ensuring outstanding ROI on campaign budgets while delivering equitable value to media partners. Femi has an MBA and spends his free time coaching young professionals.
Seyi Iwayemi
Senior Group Head, Channels ManagementSeyi is a consummate media professional with several years of experience in Marketing Communications and Media Management across the Nigerian market spanning major brand categories. His key strengths are negotiation and media buying, team-building and inter personal relationship skills, consistently ensuring that clients get the exceptional value for their investment.
Adeyemi Ajibade
Senior Group Head, Strategic Intelligence PlanningSeasoned Media Specialist with cognate experience in Marketing Communications, Media and Advertising. He can be both strategic and tactical without losing sight of the shared vision and enjoys masticating complex problems.